Astha Technology Solutions

Digital Marketing Service

What is Press Release Writing?
Press release is a written document for announcing something apparently newsworthy. It is submitted to an editor or reporter with an intention to make it public. It covers varieties of news items like new products and services, sales and other financial data, latest technologies, accomplishments, awards, personal promotions, scheduled events (like inauguration, parties, prize events) etc. Most of the press release news are distributed through emails, magazines, television stations, radio stations, editors at newspapers, fax or through online distribution services.

A good press release content may drastically make a difference in gaining new business for the clients.

Why approach Astha Technology for Press Release Writing services?

  • Our press release writers are well trained and experienced enough to narrate a story, report news or help a cause. They understand the power of press release which helps to open new channels and reach new readers for you.
  • Through compelling press release, we help you get good backlinks which enhances your ranking in the search engines.
  • We make your news worthy to the journalists such that it gets favorable response from them.
  • We always consider the reader’s perspective such that they care and take serious note of your press release.

Astha Technology’s Press Release Writing procedure includes

  • Proofreading – Before releasing a news on the online submit page, proof reading is essential as it helps in creating a clean image of the company. We do our own careful review to avoid costly errors.
  • Capturing the reader – A press release gets only a few seconds of its reader’s attention. We try to capture it with a strong opening and convey the news effectively in the headline, summary and first paragraph. Rest of the space are provided for details.
  • Writing professionally – We avoid any type of hype, excessive exclamation, slang or direct address which may dilute the very purpose of a news or press release. Use of appropriate keywords in the headline and body of the release is an essential feature of our press release writings. But we always avoid over stuffing.
  • Making announcement timely – Relating the news to the current events, trends, social issues and recent studies makes it relevant, urgent and important.
  • Use of Multimedia files – We include files like images, audios, videos, links and any other supplementary documents in the press release in order to highlight the news and grab the reader’s attention.
  • Providing links to your website – We provide your website link in the press release for convenience of the readers.
  • Providing Contact details – All contact details like name, phone number, email address, mailing address or other contact information for the PR or other media relations contact person, are provided in the press release document.
  • Distribution – Press releases are distributed by e-mail, fax or online distribution services.

Astha technology has extensive network of journalists and reporters who makes the press release noticed successfully. We are user-friendly, affordable and reliable service provider in the industry who values their commitment most. Our writers are always available to clarify your queries and provide you with newsworthy press releases.

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