Search Engine Optimization

Best digital marketing strategies for Zanzibar businesses with an illustration of analytics and teamwork.

Published On - March 24, 2025

Best Digital Marketing Strategies for Zanzibar-Based Businesses

In today’s digital era, businesses in Zanzibar must adopt effective online marketing strategies to stay competitive. Whether you’re running a tourism agency, a local retail store, or an e-commerce business, digital marketing can help you reach a wider audience, boost brand visibility, an...

Illustration of three people analyzing SEO data with charts, magnifying glass, and search interface elements. Text reads 'What Effect does SEO have on Your Search Results'

Published On - March 12, 2025

Astha Technology Search Engine OptimizationTags: Boost your website's visibility, Keyword research, Local SEO, On Page SEO, Search Engine Optimization, SEO Services, SEO strategies, What effect does SEO have on your search

What Effect Does SEO Have on Your Search Results?

In the virtual age, having a website is insufficient to achieve an aggressive marketplace. To stand out and entice the proper target audience, you want visibility, and that’s where search engine marketing (Search Engine Optimization) comes into play. But what effect does SEO have on your search re...

Published On - September 11, 2024

Astha Technology Digital Marketing, Search Engine OptimizationTags: Content Management System, Search Engine Optimization, SEO

Content Marketing Strategies to Attract and Engage Audiences

Online marketing has become a gemstone for many organizations and business owners. It has opened the gate to a world full of opportunities. Online marketing has many variations and tactics that have made it so highly demanded. One of those strategies includes content marketing. What could be a bette...

Published On - August 24, 2024

Astha Technology Digital Marketing, General, Internet Marketing, Pay Per Click Management, Search Engine OptimizationTags: Pay Per Click Management, PPC, Search Engine Optimization, SEO

How Do SEO and PPC Work Together?

Whenever someone mentions “digital marketing, ” the first few methods that come to mind are SEO or PPC. Understandably so, as these two are the most beneficial strategies that have elevated the growth of the business. Even if you are not aware of digital marketing, you might have heard o...

Person using Google voice search on a phone with text about voice search reshaping the future in 2024

Published On - May 9, 2024

Astha Technology Digital Marketing, General, Internet Marketing, Search Engine OptimizationTags: how voice search is changing seo, voice search seo

Is Voice Search Reshaping the Future of Search? Why you shouldn’t ignore it in 2024

What is Voice Search and how does it work? Hey Siri, what is Voice Search? Okay Google, How does Voice Search work?  If you have ever used either of those phrases, then you might surely be familiar with Voice Search. To get the gist of the definition, a voice search is a technology tha...

Published On - April 18, 2024

Astha Technology Digital Marketing, General, Internet Marketing, Search Engine OptimizationTags: sge, sge generative ai in search, what is sge

Will SGE Steal Your Clicks? A Critical SEO Trend to Know in 2024

What is Google SGE Search Experience has truly come far and beyond with its user-friendly trait. Every now and then, new technology and ideas are being created to make our search experience far better and more enhanced. SGE is also a product of the latest transition. So, what is SGE? Go...

Published On - December 21, 2023

Astha Technology Digital Marketing, General, Internet Marketing, Pay Per Click Management, Search Engine OptimizationTags: AI content creation, AI for digital marketing, Chat GPT 4, Digital marketing, Digital Marketing Strategyt, Gemini AI, Google Bard

“Implement Gemini AI” to Power up your Digital Marketing Strategy

Hello audience, mark your calendars; the future of AI is here! Google has just revealed Gemini, its most groundbreaking AI model to date, and it’s ready to revolutionize the world, right from your Bard or Pixel phone. But what exactly is Gemini, and how does it stand to transform the digital m...

Published On - September 23, 2021

Astha Technology Digital Marketing, Internet Marketing, Pay Per Click Management, Search Engine Optimization, Social Media Marketing, Social Media OptimizationTags: Best Digital Marketing Company, Digital Marketing Agency, Digital Marketing Services

6 Reasons Why You Need Digital Marketing for Your Business Growth

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Published On - September 13, 2021

Astha Technology Digital Marketing, Internet Marketing, Pay Per Click Management, Search Engine Optimization, Social Media MarketingTags: Digital Marketing Company, PPC, SEO, social media marketing

How can Digital Marketing Transform your Business?

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Published On - January 2, 2020

Astha Technology Pay Per Click Management, Search Engine OptimizationTags: Digital Marketing Company, PPC Marketing Services, SEO foe Healthcare Industry, Social Media Marketing Company

Best Strategies for Digital Marketing in Healthcare Industry

The Healthcare industry is one of the world’s highest growth industries. The Healthcare Industry continually pursuing new technology every day. In this fastest growing industry, if you want to find ways to meet your target patients, you will need to include strong strategies to ensure that your br...

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What Effect Does SEO Have on Your Search Results?

Content Marketing Strategies to Attract and Engage Audiences

How Do SEO and PPC Work Together?

Is Voice Search Reshaping the Future of Search? Why you shouldn’t ignore it in 2024

Will SGE Steal Your Clicks? A Critical SEO Trend to Know in 2024

“Implement Gemini AI” to Power up your Digital Marketing Strategy

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